# President Trump signs an executive order requiring federal government agencies to refer to AI as "Super Intelligence" or "SI" in all official communications (Michael Shepard/Bloomberg) — retained record

> Retained news record from news:mts-verification:bloomberg.com.

Canonical: https://highsignal.app/data/records/49adcba7c53e0596

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source: [news](https://highsignal.app/data/news) (news:mts-verification:bloomberg.com)  published 2026-09-30 03:02 ingested 2026-09-30 03:02

[Alphabet Inc.](https://highsignal.app/entities/GOOGL)[original source ↗](https://www.bloomberg.com/news/articles/2026-09-29/trump-responds-to-ai-backlash-with-super-intelligence-rebrand)

## retained text



```
Techmeme permalink: https://www.techmeme.com/260929/p50#a260929p50

<a href="https://www.bloomberg.com/news/articles/2026-09-29/trump-responds-to-ai-backlash-with-super-intelligence-rebrand"><img align="RIGHT" border="0" hspace="4" src="http://www.techmeme.com/260929/i50.jpg" vspace="4" /></a>
<p><a href="https://www.techmeme.com/260929/p50#a260929p50" title="Techmeme permalink"><img height="12" src="http://www.techmeme.com/img/pml.png" style="border: none; padding: 0; margin: 0;" width="11" /></a> Michael Shepard / <a href="https://www.bloomberg.com/">Bloomberg</a>:<br />
<span style="font-size: 1.3em;"><b><a href="https://www.bloomberg.com/news/articles/2026-09-29/trump-responds-to-ai-backlash-with-super-intelligence-rebrand">President Trump signs an executive order requiring federal government agencies to refer to AI as &ldquo;Super Intelligence&rdquo; or &ldquo;SI&rdquo; in all official communications</a></b></span>&nbsp; &mdash;&nbsp; President Donald Trump sees artificial intelligence as suffering from a branding problem &hellip; </p>
```



document fetched 2026-09-30 04:01 · canonical https://bloomberg.com/news/articles/2026-09-29/trump-responds-to-ai-backlash-with-super-intelligence-rebrand