# Sponsored: Can you engineer around human friction? Why ‘social interconnection’ is the new site selection priority — retained record

> Retained news record from news:datacenterdynamics.

Canonical: https://highsignal.app/data/records/8d8270d67185ea11

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source: [news](https://highsignal.app/data/news) (news:datacenterdynamics)  published 2026-05-09 07:00 ingested 2026-05-09 07:45

[original source ↗](https://www.datacenterdynamics.com/en/opinions/can-you-engineer-around-human-friction-why-social-interconnection-is-the-new-site-selection-priority/)

## retained text

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