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Technology Goldman-Backed Taxi App Says Ridership Good Despite Fare Hikes FacebookXLinkedInEmailLinkGiftFacebookXLinkedInEmailLinkGiftGift this articleConfidential tip? Send a tip to our reporters Site feedback:Take our SurveyNew WindowFacebookXLinkedInEmailLinkGift Go Inc., the taxi booking app operator that pulled off Japan’s biggest initial public offering this year, said it is sustaining strong ride volume even after fare hikes. President Hiroshi Nakajima said riders have absorbed higher prices and haven’t reduced demand. Taxi users are generally less price-sensitive because they prioritize convenience that public transportation can’t offer, he said.
document fetched 2026-09-07 07:34 · canonical https://bloomberg.com/news/articles/2026-09-06/goldman-backed-taxi-app-says-ridership-good-despite-fare-hikes