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Sep 5th, 2026 Apple Bets on Foldable iPhone Under New CEO Apple CEO John Ternus is preparing for his first major product event since succeeding Tim Cook, with a foldable iPhone expected to headline the September 9 launch. Bloomberg Intelligence Senior Hardware Analyst Woo Jin Ho joins Christina Ruffini and Jeff Mason on Bloomberg This Weekend and says Ternus’ engineering background could bring renewed focus to hardware and expanding Apple’s ecosystem as smartphone upgrades become increasingly incremental.
document fetched 2026-09-06 02:54 · canonical https://bloomberg.com/news/videos/2026-09-05/apple-bets-on-foldable-iphone-under-new-ceo-video